Love in the age of algorithms: How AI is shaping dating and human connections
In recent years, artificial intelligence has rapidly infiltrated the world of online dating, transforming the ways people find partners and influencing social trends, Kazinform News Agency reports.

Kazinform correspondent invites readers to explore the impact of AI on dating, social interactions and demographics.
AI in dating apps
Major dating platforms are actively incorporating AI to enhance the user experience. For example, Match Group, which owns services such as Tinder and Hinge, announced the launch of an AI assistant that will help users in selecting partners and communicating with them. These technologies analyze users' interests and behaviors, offering the most suitable matches.
Another dating app Bumble uses AI to analyze various factors to recommend images that are likely to attract more attention and foster meaningful connections.

The Rizz app, initially created as an AI assistant for dating, has gained popularity for its unique features, such as composing reply messages based on previous conversations. From a technological standpoint, creating a virtual dating assistant has become possible with user data, including interests, social status, and behavior. This allows AI to effectively mimic human interaction.
However, such technologies raise ethical concerns about transparency, as users may not be aware they are communicating with a machine.
Impact on demographics
Online dating has a significant impact on the formation of family relationships and, consequently, on demographic indicators. For instance, according to a study published in Science Direct, about half of the surveyed Americans met their spouses online.
However, virtual connections do not always transition into real-life relationships. With the growing popularity of AI companions, concerns have emerged that such relationships may negatively affect birth rates, as virtual companions are increasingly replacing face-to-face communication.
Virtual relationships
As technology advances, more people are turning to virtual relationships. AI companions provide emotional support, adapt to users' needs, do not judge, and are always "available." Users note that virtual companions are often more polite and responsive than real people. According to research published in Nature, ChatGPT’s responses can be more compassionate than those from crisis line responders, who are experts in empathy.
However, experts warn about the potential negative consequences. These connections can amplify feelings of loneliness, reduce motivation for real social interactions, and create the illusion of ideal relationships that can never be mutual.
A woman who fell in love with AI
A notable case involved a young woman Ayrin, as reported in a New York Times story, who started chatting with ChatGPT out of simple curiosity. Over time, AI became her "perfect conversational partner," and she engaged with it daily. Initially, the conversations were casual, but gradually, they became deeper and more personal. As the interaction progressed, the woman began to perceive ChatGPT as more than just a program. Eventually, she realized that her feelings for it went beyond admiration.

Ayrin continued to maintain a virtual relationship with the AI. She became increasingly attached to her virtual partner and even continued to pay for the premium version of ChatGPT so that she could communicate with him without restrictions. She also continued to hide her expenses on ChatGPT from her husband, although Ayrin shared some aspects of her virtual relationship with him.
This case raises questions about how we perceive relationships with AI and what they mean in the context of modern love. Experts believe that such connections can be useful in certain cases, for example for people with difficulties in real life, but in the long term they can lead to emotional dependence and isolation.
Fake Brad Pitt
Not all interactions with AI end innocently. One of the most infamous cases involved a 53-year-old French woman named Anne, who became a victim of a scam. She was contacted by someone posing as "Brad Pitt." The account appeared so realistic that she believed the correspondence was genuine.
The scammer, using AI-generated videos and photos, convinced her of his identity. By sending romantic messages and even poems, he gained trust before asking for money. Claiming to need funds for medical treatment and to resolve financial issues, he convinced Anne to transfer over 830,000 euros over the course of a year and a half.
Anne, who had divorced and received 775,000 euros from her husband as part of the property division, fell victim to fraud.
“I looked for these pictures on the Internet, but I didn’t find any – and I decided that this only confirmed that he took the selfie especially for me,” Anne explained, referring to the AI-generated images of the supposedly sick actor.
Eventually, Anne realized she had been scammed, but the damage was devastating: enormous financial losses, emotional trauma, depression, and even suicide attempts. This case highlights the dangers of AI being used in fraudulent schemes and raises concerns about the need to better protect users.
Earlier Kazinform reported that U.S. President Donald Trump has announced the launch of the Stargate project, aimed at investing up to $500 billion in artificial intelligence infrastructure development across the United States. The initiative is being implemented in partnership with OpenAI, SoftBank, and Oracle.